Ochre is a Brooklyn-based design studio that blends a Californian love of creative experimentation with a New York sense of strategy and structure. We help businesses and organizations—from early-stage to well-established—clarify their voice, shape their visual identity, and create work that people will remember. At the core of everything we do is a belief in the power of good design to make ideas resonate. That means work that’s visually striking, grounded in strategy, and shaped by a real understanding of our clients’ needs.

Ochre is led by David Robinson, a designer and educator with over 15 years of experience working with multi-billion-dollar tech companies, boutique performing arts spaces, and scrappy startups. He holds an MFA from the California Institute of the Arts and has taught at Parsons School of Design, the Pratt Institute, and Queens College. His approach is equal parts conceptual and practical—distilling complex ideas into design systems that are thoughtful, expressive, and narrative-driven.

Ochre scales with each project, drawing on a trusted network of collaborators as needed. One constant, however, is our four-legged team member Moose—usually asking to be let out. Or in. Or out again.