“New York’s number two opera company,” Catapult Opera is cultivating a new generation of opera enthusiasts by producing original and under-appreciated productions that push the limits of the genre. But their website and identity wasn’t showing their level of expertise. To help set the company reach out to old and new audiences in the short and long term, we created a new identity launches the opera company properly and provides a modern look that helps redefine the art form. Photography breaks boundaries within a visual framework that emphasizes movement and is responsive to each production while still creating a recognizable look and feel. The end result is a system that can be easily maintained hits both the low and high notes.

Created at Thinkso